Whether it’s a passion, a gift or the idea of helping people, becoming a tarot reader isn’t an easy task. You need to learn hundreds of different meanings, but you also need years of experience to adjust interpretations based on your customers’ unique circumstances. Practice makes perfect though.
But no matter how good you are, it doesn’t mean you’ll succeed, especially if no one sees you. Learning how to get clients for tarot card reading isn’t impossible though and despite all the discouragement and frustration, you can still build your way up. Let’s find out how!
A Passion at First
Whatever you do in life, don’t quit everything to focus on tarot. Start this venture as a side hustle. Learn about cards, do random readings for yourself, learn what interpretation actually means, maybe try it out on friends as well.
Meanwhile, keep your regular job up because you need food on the table too. Besides, no matter how good you are, things won’t just change overnight, so you’ll need some sort of income until you make money from tarot.
To keep the business sustainable, you’ll have to bring clients over on a regular basis. This means you’ll need a long term plan and not just a few people coming over every now and then. On top of all these, tarot is extremely competitive because anyone can learn general meanings of cards.
Where to Find Your First Tarot Clients
Assuming you’ve done your homework, you know the card meanings and you don’t necessarily need to keep your eyes on the guide, there are a few places where you can start looking for clients.
Like for any other service, the best thing to do is practice on yourself, then start helping your friends out. At first, chances are you’ll perform these readings for free or you can just charge an insignificant price.
If you’re good, the word will spread. Your friends’ friends may reach out to you. Your neighbors or friends of your colleagues at work could be interested in a reading.
Again, at this stage, you can’t make a sustainable income from tarot, so you still have to charge insignificant amounts of money.
Fairs
You can get tarot reading clients at different fairs, as well as holiday villages or towns where tourists flock weekend by weekend. You’ll need authorization if it’s public property or just approval from fair organizers if it’s private.
Most commonly, you’ll have to pay a fee. However, fairs are good for tarot readers because they can bring a decent influx of clients. It’s not sustainable, but in the long run, you could travel weekend by weekend to attend different fairs and make it a long term business.
Pubs and Cafes
It’s not unusual to see tarot reading announcements around bars, pubs or cafes. Again, you’ll need to sort it out with the manager or owner. You might be given a small table in a corner, isolated, away from curious eyes that could put pressure on you and your customers.
These types of events are quite common and most business owners appreciate them because they also bring people into their places.
Online Platforms
When going online, you have two options. You can create your own website and presentation, then spread the word on social media channels. This could work if you’ve been reading tarot cards for the last 20 years and your reputation is top-notch.
But if you’re new, chances are you won’t really gain a following. In this case, tarot reading platforms are more effective. It may take a while to get your first clients, but keep the rates down. If people are happy with your readings, they leave reviews and that’s how you grow.
There are quite a few networks and platforms gathering readers from all over the world. As your reputation grows, this could become a sustainable business. Some of the best rated readers have thousands of reviews, which are more than enough to guarantee their accuracy and reputation.
Tips on How to Get Clients for Tarot Card Reading
Now that you’re aware of the best places to find tarot reading clients, you need to set a business etiquette in place. People will simply avoid you if your business model is too confusing. Here are a few ideas to help you out.
Consistency Is Key
Whether you jump online or you attend all kinds of fairs, it’s important to be consistent. No matter what you do, you can’t disappear because people need to see you. The same rule applies to your social media content or newsletters.
Consistency makes you more predictable and showcases how serious you are about your career.
Communicate Your Work
Don’t just say that you do tarot card readings. It’s too general. People get their hopes up, only to end up disappointed. They don’t need any preconceived ideas about what you’re about to offer.
You know already that what works for some people won’t work for everyone else. Therefore, don’t sell a general idea, but just tell people why you do it, what your purpose is and how you can actually help.
Find Your Focus
When you barely have two clients a week, it makes perfect sense to try to be everywhere, every fair, every bar, every cafe, every event, you name it. But when you start getting recognized, you need to find your best focus and pick something you’re familiar with.
After a while, trying to be everywhere will no longer work. Unable to focus, you won’t know what to work on in terms of marketing. You’re scattered everywhere, meaning there’s no focus whatsoever. Find your specialization and stick to it.
Other than that, identify your dream client, create some amazing offers and always focus on giving, simple as that.
Bottom line, learning how to get clients for tarot card reading can be tricky because there are many ideas out there. Hard work pays off, as well as consistency and patience. You need to be there and grind. Results will definitely show up, but not without these elements.
